Marketing Tag

There are so many factors to running a business, finances, security, insurance, marketing, customer satisfaction, reviews, websites, the list goes on. One of the main things we see when dealing with businesses is the lack of control business have over their ‘online presence’ For example, do a Google search for your business. Do you own your business listing? Even worse, does someone else? Heres an example,                 My Sister runs a Melton based business. Her business name is extremely close to at least tow other businesses in Australia (one of which is in...

Facebook is still one of the leading social media platforms, with new features being added daily it’s important to remember some of the real life ramifications when using social media. Today we’re focussing on online safety, particularly in Buy, Swap & Sell groups and Facebook Marketplace. Buy Swap & Sell groups are an insanely popular way to clear out unwanted items in your home, just as you want to sell an item, there are buyers lining up to buy them. Facebook has no real way to ‘police’ online sales activity outside...

In the last 10 years, social media has changed the way the people use the internet. More people are using the internet than ever and social media is a major reason for that. Social media has been the target of good and bad news stories over the years and some people are simply reluctant to step into the new world. We believe however that every business should have some form of social media. So Why do we think social media is important for your business? Direct Contact It’s a direct line to your...

It’s a jungle out there. Facebook, Twitter, Instagram, YouTube, Reddit, Pintrest, Google+ LinkedIn are all places your business should show up. It’s a difficult to keep up. How many of these platforms is your business on? Marketing your business doesn’t have to be that difficult, in fact your business can grow a following rapidly if done correctly. The challenge of course with a social media platform is getting it right. One wrong move and you could be running damage control. So… What are the top mistakes? Having no social media at all.If your...

If you have made it to this page, you’re probably looking into running a website for business. You’re probably looking into analytics, SEO, hosting and everything else to do with running a successful website. Over the last 5 years, I have made a point of asking our business clients if they are in fact running analytics on their webpages. I must tell you now, around 50% of the people I spoke with said no, with a further 50% of these people not even knowing what analytics do. Running analytics on a...